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    Abstract
2013 (Vol. 5, Issue: 18)
Article Information:

Study of Value Co-Creation in CoPS

Mingli Zhang and Jianhua Ye
Corresponding Author:  Jianhua Ye 

Key words:  Value co-creation, specific value, trust, commitment, satisfaction, ,
Vol. 5 , (18): 4504-4509
Submitted Accepted Published
September 07, 2012 October 25, 2012 May 05, 2013
Abstract:

Value co-creation is associated with specific investment in the context of CoPS. The feature of CoPS decides that the study of co-creation cannot execute without regarding asset specificity. This study considers that value co-creation will be associated with specific value, which is outcome of relationship value and asset specificity. Supplier and customer have a close relation, which conducts to specific investment and then it turns to obstacle for competitors. Trust, commitment and satisfaction are involved in the process of value co-creation and the process of value co-creation leads to relationship expansion.
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  Cite this Reference:
Mingli Zhang and Jianhua Ye, 2013. Study of Value Co-Creation in CoPS.  Research Journal of Applied Sciences, Engineering and Technology, 5(18): 4504-4509.
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ISSN (Online):  2040-7467
ISSN (Print):   2040-7459
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