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2012 (Vol. 4, Issue: 11)
Article Information:

The Application of Data Mining in Telecommunication Churn Customer

Hai-fei Qin
Corresponding Author:  Hai-fei Qin 

Key words:  Cluster analysis, customer churn, data ming, decision tree, OLAP, ,
Vol. 4 , (11): 1504-1507
Submitted Accepted Published
December 13, 2011 January 21, 2012 June 01, 2012

This study analyzes telecom owe churn customers. Firstly, use the technology of OLAP to analyze the whole theme of the loss of arrears. Then, adopting cluster analysis analyzed consumer behavior (traffic, consumption amount, owed amount) before churn of the churn customer, age and in the net time and explaining the cluster. Finally, using the decision tree analyze the discrete variable and draws the conclusion.
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  Cite this Reference:
Hai-fei Qin, 2012. The Application of Data Mining in Telecommunication Churn Customer.  Research Journal of Applied Sciences, Engineering and Technology, 4(11): 1504-1507.
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ISSN (Online):  2040-7467
ISSN (Print):   2040-7459
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