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Abstract
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Article Information:
Survey of Customers’ Conceptions of Security and Trust in E-Payment System
Fakhraddin Maroofi, Reza Hashemi and Zohre Nargesi
Corresponding Author: Fakhraddin Maroofi
Submitted: March 14, 2011
Accepted: March 26, 2012
Published: June 25, 2012 |
Abstract:
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In this study, we examine issues related to e-payment security from the viewpoint of customers. This
study proposes a conceptual model that delineates the determinants of consumers’ observed security and
observed trust, as well as the effects of observed security and observed trust on the use of e-payment systems.
To test the model, structural equation modeling is employed to analyze data collected from 219 respondents
in Iran. This research provides a theoretical foundation for academics and also practical guidelines for service
providers in dealing with the security characteristic of e-payment systems.
Key words: E-Payment Systems (EPS), electronic commerce, EPS use, security, trust, ,
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Cite this Reference:
Fakhraddin Maroofi, Reza Hashemi and Zohre Nargesi, . Survey of Customers’ Conceptions of Security and Trust in E-Payment System. Asian Journal of Business Management, (3): 275-285.
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ISSN (Online): 2041-8752
ISSN (Print): 2041-8744 |
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